Serif by the B Brothers

Brothers Ronan & Erwan Bouroullec designed a TV for Samsung and actually managed to reclaim the TV as a piece of furniture! Serif by Bouroullec has a contemporary yet elegant feel and can be placed where you like it in the room. Notice the legs! Who’d have thought TV:s gotta walk again after more than a decade with those huge, ugly, wall mounted and intimidating flatscreens…

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Serif by Bouroullec, TV by Ronan & Erwan Bouroullec for Samsung (2015). Photo copyright Samsung.

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Serif by Bouroullec, TV by Ronan & Erwan Bouroullec for Samsung (2015). Photo copyright Samsung.

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Serif by Bouroullec TV comes in formats ”24, ”32 and ”40, and in colours ”Ivory White”, ”Dark Blue” and ”Red”. Photo copyright Samsung.

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