The implementation of the recent EU directive on how shops shall handle plastic bags in regard to their customers is now running full speed and in Stockholm you see the result; customers ditch the single use plastic and ask for sustainability. The aim of the regulation is to reduce the consumption of plastic bags, reduce littering and secure a more efficient resource utilization. Swedish fashion brands H&M, KappAhl and Lindex has therefore launched One Bag Habit. They report that during the first month of this initiative less than 30 % of their customers asked for/or bought a single use plastic bag when informed about the problems of plastic. How easy it was to skip the plastic and go for sustainability. Wow!
”One Bag Habit – Reusable thinking”. Thinking is good but action better! Why not ditch all single use plastic in wrapping, tape, tags on the products… Photo copyright: One Bag Habit.
As for Scandimood – we’re in for foldable reusable classics:
In a pocket close to you: Baggu. The american wonder bag…This sturdy, ripstop nylon tote has become a classic among foldable, stylish, light weight bags since it was launched in 2007. Machine washable.
And what about the fibre bag, this one’s from Abacá. This kind of traditional, simple but decorative bag is easy to find, world wide. Photo copyright Abacá.
And the eco cotton bag from Muir. French and stylish since 1860! Machine washable. Photo copyright Muir.
Learn more about the problems of plastics under the ”No Plastic” tag to the right of this page!