Montana – a Scandi role model

Danish Montana is world famous for their colourful shelving system designed by Peter J Lassen who founded the company in 1982. From start he declared the intention to work with a combination of contemporary design and sustainability. Montana became one of the first Danish businesses to run, as Lassen formulated it, ”a cradle-to-grave analyses of the environmental consequences of every given product”. No other Scandi furniture brand has achivied such high standard considering sustainable production, design level, working environmental and worksplace safety etc. In 2007 the brand developed their own, water-based, surface lacquer in collaboration with the Danish government. Earlier this Fall Montana was awarded, the official EU Ecolabel.

 

In August 2019 Peter J Lassen, shortly before he passed away at the age of 88, recorded this video where he explains how Montana Furniture came into existence and what constitutes the ”design DNA” of the brand. Take a few moments and enjoy! Video copyright Montana.

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In 2019 Montana launched a new palette developed in collaboration with colour expert Margrethe Odgaard. Photo copyright Montana.

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Montana shelving system palette by Margrethe Odgaard for Montana (2019), certified with EU Ecolabel and the Indoor Climate Label. Here a combination in colours Mushroom and White Oak. The objective of the EU Ecolabel is to reduce the overall environmental impact of the production and consumtion of goods. The label looks at the entire product’s life cycle and the environmental problems that might arise along the way – for the benefit of people, the environment and the earth’s resources. Photo copyright Montana.

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Montana uses exclusively PEFC-certified wood in their production, which takes place in Denmark, on the island of Funen.The production is certified according to ISO 14001 (environmental) and OHSAS 18001 (occupational, health and safety). 160 craftsmen work in the hyper tech factory. Photo copyright Montana.

 

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